Module finder

Psychology is a broad discipline, and students who study Psychology go on to work in a diverse range of settings. This includes workplaces involving health or clinical applications, education, academic research, teaching, and data science, as well as roles that use Psychology backgrounds as applied to Human Resources, Marketing, and more. Navigating this broad employment landscape can prove challenging, and the goal of this module is to equip students with the tools and skills necessary to take the first steps towards the career path of their choice.

Advertising is an everyday and significant phenomenon. Sponsors hire agencies to inform us about, and persuade us to buy, innumerable branded products and services on the market, though a variety of mass media. Advertisements also urge us to donate to charity, vote for candidates, or adopt particular lifestyles. Furthermore, advertising may be blatant or subtle, inoffensive or controversial, conventional or ground-breaking. It may succeed, fail, or backfire. It is partly an intuitive art and partly an empirical science.

The course will initially address advertising from the perspective of the psychology of attitude change, seeking to understand it better through the lens of several classic and contemporary theories that are informed by empirical evidence. To this end, several chapters in a textbook will be studied.

Later, the course will turn to half-a-dozen specialist topics of particular interest, such as the ethics of advertising, the psychology of online clickbait, and role of associative conditioning. To this end, lectures with links to additional studies will be studied.

Students will also be taught how to produce a real print advertisement, on behalf of a local Southampton business, in accordance with the principles recommended by famous and contemporary advertisers.

Students will further learn how, in an extended piece of writing, to apply the principles they learn to a topic of contemporary relevance, such as the understanding of scams.

The curriculum may also include sessions and tutorials featuring one or more invited speakers who specialize in, or make use of advertising, such as business CEOs or professional copywriters.

Advertising is an everyday and significant phenomenon. Sponsors hire agencies to inform us about, and persuade us to buy, innumerable branded products and services on the market, though a variety of mass media. Advertisements also urge us to donate to charity, vote for candidates, or adopt particular lifestyles. Furthermore, advertising may be blatant or subtle, inoffensive or controversial, conventional or ground-breaking. It may succeed, fail, or backfire. It is partly an intuitive art and partly an empirical science.

The course will initially address advertising from the perspective of the psychology of attitude change, seeking to understand it better through the lens of several classic and contemporary theories that are informed by empirical evidence. To this end, several chapters in a textbook will be studied.

Later, the course will turn to half-a-dozen specialist topics of particular interest, such as the ethics of advertising, the psychology of online clickbait, and role of associative conditioning. To this end, lectures with links to additional studies will be studied.

Students will also be taught how to produce a real print advertisement, on behalf of a local Southampton business, in accordance with the principles recommended by famous and contemporary advertisers.

Students will further learn how, in an extended piece of writing, to apply the principles they learn to a topic of contemporary relevance, such as changing public attitudes or behaviour in the light of COVID-19.

The curriculum may also include sessions and tutorials featuring one or more invited speakers who specialize in, or make use of advertising, such as business CEOs or professional copywriters.

Advertising is an everyday and significant phenomenon. Sponsors hire agencies to inform us about, and persuade us to buy, innumerable branded products and services on the market, though a variety of mass media. Advertisements also urge us to donate to charity, vote for candidates, or adopt particular lifestyles. Furthermore, advertising may be blatant or subtle, inoffensive or controversial, conventional or ground-breaking. It may succeed, fail, or backfire. It is partly an intuitive art and partly an empirical science.

The course will initially address advertising from the perspective of the psychology of attitude change, seeking to understand it better through the lens of several classic and contemporary theories that are informed by empirical evidence. To this end, several chapters in a textbook will be studied.

Later, the course will turn to half-a-dozen specialist topics of particular interest, such as the ethics of advertising, the psychology of online clickbait, and role of associative conditioning. To this end, lectures with links to additional studies will be studied.

Students will also be taught how to produce a real print advertisement, on behalf of a local Southampton business, in accordance with the principles recommended by famous and contemporary advertisers.

Students will further learn how, in an extended piece of writing, to apply the principles they learn to a topic of contemporary relevance, such as the understanding of scams.

The curriculum may also include sessions and tutorials featuring one or more invited speakers who specialize in, or make use of advertising, such as business CEOs or professional copywriters.

Advertising is an everyday and significant phenomenon. Sponsors hire agencies to inform us about, and persuade us to buy, innumerable branded products and services on the market, though a variety of mass media. Advertisements also urge us to donate to charity, vote for candidates, or adopt particular lifestyles. Furthermore, advertising may be blatant or subtle, inoffensive or controversial, conventional or ground-breaking. It may succeed, fail, or backfire. It is partly an intuitive art and partly an empirical science.

The course will initially address advertising from the perspective of the psychology of attitude change, seeking to understand it better through the lens of several classic and contemporary theories that are informed by empirical evidence. To this end, several chapters in a textbook will be studied.

Later, the course will turn to half-a-dozen specialist topics of particular interest, such as the ethics of advertising, the psychology of online clickbait, and role of associative conditioning. To this end, lectures with links to additional studies will be studied.

Students will also be taught how to produce a real print advertisement, on behalf of a local Southampton business, in accordance with the principles recommended by famous and contemporary advertisers.

Students will further learn how, in an extended piece of writing, to apply the principles they learn to a topic of contemporary relevance, such as the understanding of scams.

The curriculum may also include sessions and tutorials featuring one or more invited speakers who specialize in, or make use of advertising, such as business CEOs or professional copywriters.

In this module, we will explore possible answers to questions such as: What constitutes physical and interpersonal attraction? How many types of love are there? Where are the main sources of attraction? What difference do relationships make to people's lives? What triggers the start of romantic relationships? Why do people who once loved one another break up? Does evolution dictate the mating strategies that men and women adopt?

No single theory can fully answer such questions. Nonetheless, different theories can provide partial or likely answers.

In this module, we will explore possible answers to questions such as: What constitutes physical and interpersonal attraction? How many types of love are there? Where are the main sources of attraction? What difference do relationships make to people's lives? What triggers the start of romantic relationships? Why do people who once loved one another break up? Does evolution dictate the mating strategies that men and women adopt?

No single theory can fully answer such questions. Nonetheless, different theories can provide partial or likely answers.

In this module, we will explore possible answers to questions such as: What constitutes physical and interpersonal attraction? How many types of love are there? Where are the main sources of attraction? What difference do relationships make to people's lives? What triggers the start of romantic relationships? Why do people who once loved one another break up? Does evolution dictate the mating strategies that men and women adopt?

No single theory can fully answer such questions. Nonetheless, different theories can provide partial or likely answers.

The module will examine the psychosocial aspects of a range of illnesses, and explore the current theoretical models and research findings that inform clinical practice.

The module will examine the psychosocial aspects of a range of illnesses, and explore the current theoretical models and research findings that inform clinical practice.